The Black Tourist

Empowering the Black community through engaging social media content.

Goals

Increase community engagement and followers on Instagram.

Results

  • Raised Instagram account from 400 to 35,000 followers.
  • Increased followers, engagement, and likes.
  • Fostered relationships with social media influencers to amplify content reach and engagement growth rates.
  • Created several viral posts under community hashtags.
  • Reposted user-generated content by developing a brand hashtag.